Wicked is a digital design studio that produces consumer-centric collaterals for brands that care about the people they serve

our approach

ideasinc is a startup challenge programme run by NTUitive. ideasinc helps incubate startups through funding and mentors. Challengers will have to pitch, build prototypes and convince judges through multiple selection rounds to win.

We comprised a part of the team that led the rebranding efforts of ideasinc. We developed and designed the web portion of the brand, ensuring that the site we develop accurately reflects the newly developed brand.

CSM is a full service sports and entertainment agency. An agency made of a global network of more than 1,000 people, 25 offices, and 18 countries, CSM helps facilitate events for like-minded clients all across the world.

We were approached to help design a digital handbook for one of their clients. After much discussion, our strategy was to develop a Progressive Web Application which provided end-users with a digital handbook that could stream a live feed of the event, while still allowing the same group of users to access non-live data while offline.

Unfold is a brand experience agency that finds joy in delighting others. They help startups and small-medium enterprises attract, interact and sell to the right audiences by designing meaningful brand experiences.

We were approached to design a brand and website which was fresh, minimal and delightful.

Together with the Client, we selected a fresh color palette made up of bright colors. Animated blobs were used to draw consumer attention and highlight key information.

Sparkfury is a close-knit creative agency that approaches problems from a unique perspective. Located in Singapore, the agency has been providing companies of all sizes with advertising, marketing, and creative services for the past two decades.

We were tasked to design a website which reflected the individual personalities of team members, alongside the agency's sense of professionalism. The Client also wanted visitors who explored the site to be surprised/ rewarded.

To do this, we designed the website to have both a light and dark theme. This feature was hidden behind a pair of unassuming sunglasses. Users who hovered / tapped on team members portraits on the team page would be treated to a gif, describing the hobby of that team member.

Kim San Leng is a traditional coffeeshop chain that has served Singaporeans with traditional local delights since 1965. Since then, they have opened multiple outlets mainly near housing estates, serving generations of families.

The goal was to redesign their website to offer online delivery and better appeal to the tastes of millenials

Our strategy was to first understand their consumers, before designing a new user flow to facilitate online delivery, based on consumer needs and preferences.

Royal Vending is one of the pioneer vending machine providers in Singapore. As a leading snack vending machine vendor, they have hundreds of machines located islandwide, serving millions of Singaporeans daily.

When Royal Vending first approached us, they were looking to achieve a website redesign which was fun, unique and stood out from the crowd. They also wanted to maintain the existing SEO.

The overarching strategy was to redesign the website with an engaging home page, while retaining the existing site structure for the remaining pages.